This collaborative use case spans across Canary Islands, Andalucia and the Balearic Islands aims to form a sustainable tourism corridor using data from property management, sustainability sources, and marketing analytics. The goal is to attract tourists who not only contribute economically but also engage in sustainable practices.
The challenges addressed by this pilot include:
The solution proposed by this pilot includes:
The initiative integrates multiple data sources to enhance sustainable tourism management. This includes
The integration of these data sources will result in:
The initiative will facilitates the adoption of the data space by tourism companies, turning them into both data providers and consumers. This will support DMOs in making more informed decisions, increasing competitiveness by balancing economic growth with sustainable development. Tourism SMEs will also gain valuable insights by leveraging the data processed by DMOs to improve their business strategies.
Co-funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Health and Digital Executive Agency (HaDEA). Neither the European Union nor HaDEA can be held responsible for them.